At work, managers are trying to motivate their team to work harder but due to lack of a good strategy, it does not happen. Companies can't achieve their goals because of the poor performance of employees. Mohammad was thinking of a solution to this problem almost all day and night. He tried to talk to the managers and employees to see why they don't try to work harder.
In the end he found a solution for it - OldRobo! OldRobo helps managers improve their employee performance and engagement through gamification. Read this article to know about OldRobo, products, founders, tagline, business model, growth, wiki, and coupon code.
OldRobo - Company Highlights
- Startup Name-OldRobo
- Headquarter-Quebec City
- Sector-Online Shopping
- Founders-Mohammad Rezaei, Ermia Qasemi, Haniyeh Piroozbakht
About OldRobo and How it Works
OldRobo believes the best relationships are built when playing games. It helps managers improve their employee performance and engagement through gamification. The company empowers teams to do great things while having fun! OldRobo is a peer review platform with an appreciation system and evaluation system to increase employee engagement and productivity.
"We always try to define technology edge projects which can solve new problems. Our talented team can find solutions for every kind of problem and Oldrobo is a solution for motivation problems", says Mohammad Rezaei, CEO of OldRobo.
OldRobo - Effective Way to Improve Employees' Performance
The platform helps companies to motivate their employees with the help of gamification. It currently has 2 products named OldRobo and Sourcegit and both of them are B2B services. In the short term vision, the startup is trying to build its network and grow the community and in the long term, it is looking for providing solutions for critical problems in businesses.
OldRobo - Target Market Size
All the companies around the world are trying to find a way to increase their employees’ performance. The co-founders started their research around that subject and found out appreciation, getting feedback, and being heard by managers are the most critical problems in the companies.
They have calculated their Total Addressable Market as 5 million Companies by estimating the number of computer and technology companies around the world and then calculated their Serviceable Obtainable Market as 2 Million companies. The product is young and currently, its market share is 0.37%.
How was OldRobo Started?
Managers try to motivate their team to work harder but due to lack of a good strategy, it does not happen. This problem was occupying Mohammad's mind for a long time. Companies can't achieve their goals because of the poor performance of employees. He was thinking of a solution almost all day and night. He talked to the managers and employees to see why they don't try to work harder. The co-founders also ran a survey to validate the idea, and in the end, found out gamification can be a good option to increase engagement and performance.
OldRobo - Product/Services
OldRobo is a peer review platform with an appreciation system and evaluation system to increase employee engagement and productivity. It helps companies to motivate their employees with the help of gamification.
OldRobo - Gamification Demo
Gamification type is visual and is suitable for companies that work in the visual fields like Game producers, Design agencies, or Web design companies. It also has a lot of features like Survey, Social Task Manager, Amazon Gift Card integration, and Suggestion box which allow managers to make a better culture at their company.
Founders of OldRobo and team
OldRobo is co-founded by Mohammad Rezaei, Ermia Qasemi, and Haniyeh Piroozbakht.
Mohammad Rezaei is the CEO of the OldRobo. The co-founders met each other in a competition called World Skills. Mohammad got Gold Medal in that competition in the field of Web Design and Development, Ermia also got an honorary diploma in the same field but Haniyeh got 3rd place with Bronze Medal in the field of Graphic Design.
Ermia was also a mentor and technical team leader for some companies from UK, Italy, and Ukraine to solve their technical issues, Mohammad also was a technical team leader of a couple of teams like Pixflow and Themify, and Haniyeh is now Product owner and lead designer of the team.
OldRobo - Name, Tagline, and Logo
OldRobo has been chosen as the name of the product because of its game story which is about planets and discovery of them, so a robot discovers the planets, also the team chose Old because the co-founders think their character is wise and knows everything so it should be old to have enough experiences.
OldRobo - Business Model and Revenue Model
OldRobo's pricing business model is Freemium, So, the product is free for up to 10 employees but for the companies with more than 10 employees, the price is $2/employee/month.
OldRobo - Startup Launch
At first, the co-founders started with their community around the other product the startup has which is Sourcegit.com, So it was really helpful to contact companies and encourage them to give feedback. The company has made some discount coupons for them as a way to appreciate and encourage them to use its services. And the next channel which was really helpful was Producthunt when the product was placed as #2 product of the day.
OldRobo - User Acquisition and Growth
The company's current marketing strategy is mostly based on paid advertising platforms like Google ads because it needs to grow fast and raise funds. The team also continues its SMO and SEO which are outsourced with a professional team. Currently, OldRobo's budget for marketing is $1K per month. It also decided to run its email marketing campaign soon to increase conversion rates.
"Our product is young and it is too soon to talk about its profit, but we believe we can achieve our goal in the next 2 years and our market share will be increased very soon. We currently keep focus on improving our product based on our user feedback to get an acceptable position in the market", says co-founder Mohammad about the growth of the company.
OldRobo - Startup Challenges
"When we completed our product development, it was like a store in a desert, without any visitor and no one knew about it so we needed to build a road to our store in that desert to have some visitors", recalls Mohammad, CEO of OldRobo.
At that moment, he realized development is not the only part of building a product. Marketing was the most challenging part so the co-founders should do something with it and in the end, they started with content marketing in their blog and email marketing with Sourcegit.com users which were helpful for them to get first visitors.
At first, they had a web agency which was creating web sites for customers but at some point, they decided to have their own products, then they started with sourcegit.com and now they are keeping the focus on Oldrobo.com.
OldRobo - Recognition and Achievements
OldRobo has been featured as #2 product of the day on Product Hunt.